Bord na Móna was setup by the Irish state to manage and develop the peat industry, and is synonymous with the iconic peat briquette. Together with brand agency Richards Dee we set out to showcase the people that work in and alongside Bord na Móna in the midlands counties of Ireland.
- PhotographerFinn Richards
- Art DirectorMartin Fanning
- AgencyRichards Dee
- BrandBord na Móna


















